About
Who we are and how we got here...
Founded in 2012 by Jason Hooten, Prolific Beverage stands as a testament to his 23 years of experience and expertise in the alcoholic beverage industry.
“I take great pride in my portfolio, showcasing an exquisite collection of award-winning wines with captivating real-life stories that brand each bottle. Producing wine with some of my closest friends while marketing brands that give back to the community has been a highlight of my career in the industry.” – Jason Hooten
PROLIFIC BEVERAGE
Est. 2012
Welcome to Prolific Beverage, home to an award-winning wine portfolio of brands that are sure to delight even the most discerning palates. Our journey began with a passion for crafting exceptional beverages, and it's led us to create unique and unforgettable wine experiences for our customers.
Meet Our Founder: Jason Hooten, the visionary behind Prolific Beverage, has been immersed in the adult beverage industry for over 23 years. His diverse background spans across beer, wine, and spirits, allowing him to gain a comprehensive understanding of the craft and business aspects of the industry.
From the early days of his career, Jason found himself exploring every facet of beverage creation. His journey began in the world of brewing, where he honed his skills in the craft beer industry working for Firestone, Cluasthaler, and Newcastle ins sales & marketing while an avid home brewer. Eager to expand his knowledge, he ventured into the intricate world of wine, working in the cellar and harvest, as well as sales, gaining a deep appreciation for the art of winemaking.
Embracing his entrepreneurial spirit, Jason became 1 of 3 partners at Raff Distillerie in San Francisco, where he played a pivotal role in the distillation process and headed sales & marketing. This venture provided him with invaluable insights into the art of spirit-making and further enriched his expertise in crafting high-quality beverages.
As an industry veteran, Jason recognized the significance of effective sales and marketing strategies in the competitive beverage market. Leveraging his experience, he delved into the world of sales and marketing, understanding how to connect the right products with the right audience.
Our Award-Winning Wine Portfolio: Prolific Beverage's wine portfolio boasts an impressive collection of brands that have garnered numerous accolades and recognition from wine enthusiasts and experts worldwide. Among our prized brands are:
ONE FLOCK: A causal wine that supports the Colorectal Cancer Alliance. Every bottle sold donates money to the alliance to help end cancer.
GANGSTER OF LOVE: A collaboration project with long-time friend, Eric Lyman, head winemaker at Judd's Hill in Napa, CA.
ANDREW CAIN: Small production Napa Valley wines made with a trio of veteran winemakers.
UNTITLED: The newest addition to our collection, UNTITLED represents endless possibilities with a label that tells a story of one of the most famous mid-century marketing campaigns in the world.
At Prolific Beverage, we are committed to innovation, excellence, and the relentless pursuit of crafting outstanding wines that captivate the senses and create lasting memories.
As you explore our website, you'll discover the heart and soul we pour into each bottle, reflecting our passion for the art of winemaking. We invite you to indulge in the extraordinary world of Prolific Beverage, where every sip tells a story of craftsmanship, dedication, and the love for great wine.
Join us in celebrating life's moments, big and small, with our remarkable wine selection. Cheers to the journey ahead!